In other words – how to make people drool at your food photos through a screen of whatever device they’re glued to. Let’s get straight to the point. Smartphone cameras are nifty, high-tech things of the future. Since these handheld pocket devices are able to capture DSLR-worthy megapixels now, Instagram has never been a bigger, booming visual platform.
Let’s say you’re running a business on Instagram and need to quickly make your images hit eyeballs hard and keep brains interested. Or else what? Or risk getting scrolled past!
So I’ve mentioned before, hard pass on black and white filters on food because it completely destroys the yum factor.
What you want are warm tones. How do you achieve that? The easiest way is through filters. Adjust the brightness and levels of your image before adding a filter. If it looks appealing to you and makes your stomach rumble… roll with it.
Essentially, here’s what you have to do:
- Visualize the layout of your food and then create it
- Make use of lighting with windows or through a softbox
- Experiment with different angles (top down, side, 45 degrees)
- Adjust, adjust, adjust (contrast, brightness, vibrance, toning levels)
- If a filter makes your photo look better, use it!
Under the Adjust tool in Pixlr X, these sliders are your friends. Adjust accordingly to suit the level of adjustment that you feel suits your photo. Give it a go!
These are the main Pixlr X adjustments I’d use when editing my food photos.
If your image was previously dull, playing with the vibrance adjustments will help make the colors look much more, well, vibrant. Vice versa, if the colors of your image are overly vibrant, you’ll want to tone it down with the slider. Or key in a specific amount on the number above the slider until it feels easy on the eye. You choose.
Temperature and Tint
Give your photos a tint of the color of your choice.
For example, maybe your layout is on point, but that plate of spaghetti is looking kinda weak. Lacking appeal, losing stomachs and eyeballs simultaneously. Give your pasta a gentle orange-yellow tint to keep it from looking washed out. The temperature slider does a similar job, too. The adjustment amount depends on your photo, of course, but a general rule of thumb involves more warm tones to give your food shots a kick.
How much light should your photo have if the photo could have more light?
It’s really all about the white balance. You can make a photo have less exposure, which means less amount of light in your food shot. Alternatively, you can adjust for more light, too. Suffice to say, the Exposure slider can help you increase or decrease the tonal values of your photograph. True to life colors are what you should aim for with food photography.
Highlights and Shadows
Basically lighting correction.
These slider adjustments are pretty underrated tools for correcting the light in your images. You’ll be able to discover hidden elements or details in a photo by playing around with these adjustment settings for both highlights and shadows. The details vary for each photo, so experiment to see what works best for your imagery.
Images used are from 123RF.